Thursday, June 05, 2008

Sonic Powers Pioneer In-Car DVD Entertainment Systems

NOVATO, Calif., June 5 /PRNewswire-FirstCall/ -- Sonic Solutions(R) (Nasdaq: SNIC), the leader in digital media software, today announced that Pioneer Corporation, a leader in optical disc technology and a manufacturer of audio, video and computer equipment for the home, car and business markets, chose Sonic(R) CinePlayer(R) CE Navigator to bring high-quality multimedia playback capabilities to its new line of Hard Disc Drive-based (HDD) CYBER NAVI car navigation products in Japan. Pioneer’s CYBER NAVI product line-up will bundle Sonic’s CinePlayer CE Navigator to offer fully-integrated passenger entertainment systems with advanced digital media playback.

CinePlayer CE Navigator is a software-based, full-featured playback engine that delivers high performance and broad compatibility on a variety of platforms. Sonic has optimized its playback engine for automotive embedded systems to provide a reliable and enjoyable viewing experience for passengers. CinePlayer supports all standard video and audio DVD features including advanced functions such as widescreen video, motion menus, and multiple video angles.

"We are extremely pleased to be aligned with a respected category leader and enhance in-car navigation systems with rich entertainment playback capabilities," said Koki Terui, senior vice president, Strategic Initiatives, Sonic Solutions. "This partnership with Pioneer helps us introduce a new audience to the quality, breadth and variety of Sonic’s digital media lifestyle applications."

Introduced in early May, Pioneer’s lineup of HDD-based CYBER NAVI car navigation systems, the AVIC-VH9000 and AVIC-ZH9000 provide robust navigation features and include enhanced information and entertainment services for users such as Smart Loop traffic congestion information, route search with estimated fuel cost data, parking space availability, and built-in terrestrial digital TV tuners.

Created by Sonic’s Advanced Technology Group, CinePlayer CE Navigator is part of the company’s growing portfolio of technologies that are licensed to enable CD, DVD, and Blu-ray Disc playback, recording, and authoring. Sonic’s technologies are licensed by leading firms such as Adobe, Microsoft, Broadcom, ST Micro, and Scientific Atlanta and used to enable digital media experiences in a wide variety of markets including consumer electronics, PCs, kiosks, automotive entertainment systems, and music download services. For more information on Sonic’s technologies for application developers, visit: http://www.sonic.com/products/Developer/AuthorScript/DVD.aspx.

via CNN

Jason Kiwaluk

Mower & Shoveller,

Ecommerce | Adtech | Innovation | Strategy

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