Friday, April 08, 2011

Kogi Korean BBQ

Kogi Korean BBQ is a fleet of five fusion food trucks in Los Angeles famous both for their combination of Korean with Mexican food and also for their reliance on Internet technology, especially Twitter and Youtube, to spread information about their offerings and locations.[1] Its owner/founder, Mark Manguera, a Filipino-American, married into a Korean family and was inspired to combine Mexican and Korean food as a result.[2] The food truck has won much recognition, including a Bon Appétit Award in 2009 and "Best New Chef" for Roy Choi by Food & Wine in 2010, the first for a food truck.[3][4] It was also recognized as one of the Top 5 Food Trucks in the U.S. by gayot.com.[5]

Jason Kiwaluk

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Ecommerce | Adtech | Innovation | Strategy

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