Thursday, September 25, 2008

INgrooves is on Target; Launches Distribution of Content for Universal Music Group

Less than six months after strategic investment deal,
INgrooves begins delivering UMG Distributed Label content to online retailers.
SAN FRANCISCO, Sept. 24


SAN FRANCISCO, Sept. 24 /PRNewswire/ -- INgrooves, the leading digital
distributor and label, Universal Music Canada (UMC), and Universal Music Group
Distribution (UMGD), the award winning sales and marketing division of
Universal Music Group (UMG), announced the successful launch of INgrooves'
distribution services on behalf of UMG's U.S. and Canadian Distributed Labels.
Over the next few months, INgrooves will increase the amount of content
distributed to all UMG online and mobile partners until all delivery functions
for UMG's Distributed Labels are handled by INgrooves.

"Universal is committed to providing our labels, artists and business
partners with the very best distribution and marketing services in the
industry," stated Jim Urie, President & CEO of Universal Music Group
Distribution. "As such, INgrooves enables the kind of flexibility in digital
delivery and e-commerce that ultimately allows us to offer even more new
creative outlets for our labels and more value for our business partners."

"We are thrilled with the early and successful launch of our INgrooves
partnership. This new alliance is the beginning of an even stronger digital
future for Universal Music Group," commented Randy Lennox, CEO of Universal
Music Canada.

UMG made a strategic investment in INgrooves on March 31st, 2008 with the
goal of leveraging INgrooves' proprietary software platform to help manage
digital distribution for UMG's Distributed Labels. UMC and UMGD will continue
to provide marketing and promotional support for its labels, allowing
INgrooves to continue to focus on providing similar services to its frontline
clients.

"With the unwavering support of our partners at UMG, we were able to
seamlessly integrate their U.S. and Canadian business partners and content
into our platform on schedule," commented Robb McDaniels, INgrooves President
& CEO. "Additionally, our existing independent label clients have already
begun benefiting from the increased breadth of distribution and functionality
of the platform that has resulted from this strategic partnership."

INgrooves is a digital media infrastructure company that provides various
distribution and marketing services via its INgrooves and ONE Digital
services. ONE Digital uses the company's proprietary software platform to
provide distribution and administration to large distributors, record labels
and film production companies at rates far below the industry standard.
INgrooves provides clients customized distribution, marketing, promotion,
synch licensing and administrative support to help maximize the earnings
potential of specific releases or catalogues. For more information, check out
http://www.ingrooves.com.

via EarthTimes

Jason Kiwaluk

Mower & Shoveller,

Ecommerce | Adtech | Innovation | Strategy

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