Thursday, November 22, 2007

Best Buy Targets Big Spenders, Launches Video Service

Best Buy’s retail strategy for the holidays resembles the sort often pursued by high-end department stores, rather than big box chains. According to the Wall Street Journal, the retail giant will offer both giveaways and big sales as a reward to its highest-spending customers, who are members of its Reward Zone program. more by Stephen Silver...

Jason Kiwaluk

Mower & Shoveller,

Ecommerce | Adtech | Innovation | Strategy

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