Wednesday, June 22, 2011

Best Buy puts your music in the cloud, goes where others have gone before

Google, Amazon, and Apple have been hogging the headlines when it comes to storing your tunes in the internet ether. That doesn't mean there isn't room for another musically inclined cloud contender -- or at least, that's how Best Buy sees things. The big blue box has rolled out its aptly (if uncreatively) named Music Cloud service that lets you upload your audio to its servers and stream it wherever you go. You can also save songs locally, plus there are apps for Androids, Blackberrys, and iPhones to manage and play your music. There are two flavors of Music Cloud, Lite and Premium. The former is free, while the latter costs $3.99 a month, though Best Buy hasn't said what the difference is (other than price) between the two. The catch? It's currently only capable of grabbing songs from iTunes, so no uploading from file folders. Let's hope that's only a temporary problem.

Jason Kiwaluk

Mower & Shoveller,

Ecommerce | Adtech | Innovation | Strategy

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