Tuesday, November 13, 2007

The Sad State of Digital Software Distribution

In this era of pervasive broadband, I'm constantly surprised how often I am forced to buy a physical CD or DVD to obtain the software I want. Physical distribution methods have their place, but they should be on the decline by now. Software is best distributed digitally through our high-speed internet connections-- using BitTorrent if necessary.

Instead, I find that download options for commercial software are quite rare. Even when the download option is available, you end up paying the same price as retail or even more. Here's a typical example. I purchased Titan Quest: Gold from Steam about a month ago. I paid $29.95, which is the standard retail box price. But online discounters sell boxed copies of the very same game for $22.90. more by Jeff Atwood...

Jason Kiwaluk

Mower & Shoveller,

Ecommerce | Adtech | Innovation | Strategy

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