Spending, Up 22 Percent Versus Last Year Cyber Monday Expected to Surpass $700 Million in Online Spending, Making it Heaviest Online Spending Day on Record
RESTON, Va., Nov. 25 /PRNewswire-FirstCall/ -- comScore, Inc. , a leader in measuring the digital world, today released an update of holiday season e-commerce spending covering the first 23 days (November 1 - 23) of the November - December 2007 holiday season. More than $9.3 billion has been spent online during the season-to-date, marking a 17- percent gain versus the corresponding days last year. Online retail spending was strong on both Thanksgiving Day (up 29 percent to $272 million) and "Black Friday" (up 22 percent to $531 million), outpacing the season-to-date growth rate.
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